Via I Want Media: Niche blogging is becoming more popular than ever, as series of blogs surrounding one issue are beginning to pop up online. The New York Times reports that Markos Moulitsas Zuniga, founder of popular political blog Daily Kos, has taken his love for sports and blogging to a new level. Moulitsas has built SportsBlogs, a series of blogs about specific baseball teams throughout the nation. “I realized that blogs were really effective for partisan audiences. One of them is sports. Sports is huge…” said Moulitsas. While the project is still in its infancy, each SportsBlogs site sees an average of $3000 a month in revenues, and just about as many visitors–a welcome shock for Moulitsas. The blogger says he has plans to venture into other areas of sports as well, such as tennis and cycling. But he warns about the nature of these sports blogs: “I never claimed to be anything more than a fan. Anybody who comes [to the blog] to read an unbiased opinion, they’re at the wrong site.”








