Daily Kos founder hits home run with baseball blogs

Via I Want Media: Niche blogging is becoming more popular than ever, as series of blogs surrounding one issue are beginning to pop up online. The New York Times reports that Markos Moulitsas Zuniga, founder of popular political blog Daily Kos, has taken his love for sports and blogging to a new level. Moulitsas has built SportsBlogs, a series of blogs about specific baseball teams throughout the nation. “I realized that blogs were really effective for partisan audiences. One of them is sports. Sports is huge…” said Moulitsas. While the project is still in its infancy, each SportsBlogs site sees an average of $3000 a month in revenues, and just about as many visitors–a welcome shock for Moulitsas. The blogger says he has plans to venture into other areas of sports as well, such as tennis and cycling. But he warns about the nature of these sports blogs: “I never claimed to be anything more than a fan. Anybody who comes [to the blog] to read an unbiased opinion, they’re at the wrong site.”

About Sogole Honarvar

Sogole is a Master of Arts candidate in Strategic Public Relations at USC Annenberg. She enjoys entertainment, arts & culture, fashion and travel/tourism PR. She is a member of Lambda Pi Eta Communication Honor Society and student-run USC PR firm TriSight Communications. She has held and currently holds several PR internships at prestigious entertainment and fashion companies.

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AP announces plans to charge for online content

The Associated Press announced plans Monday to begin charging for access to its online content beginning Jan. 1, 2006. Editor and Publisher Online reports that AP president and CEO, Tom Curley, announced at a Newspaper Association of America conference that the news service has no choice but to begin charging for the re-purposing of their content, given the growing and prominent nature of the Internet and online news consumption today. “We must be able to preserve the value and enforce the rights of our intellectual property across the media spectrum,” said Curley. The shift in policy has not yet been detailed, but Curley suggested temporarily cutting back on some membership fee increases in order to offset the cost for newspapers and broadcasters who access AP content. The policy will include all AP products, such as stories, photographs and audio/video.

About Sogole Honarvar

Sogole is a Master of Arts candidate in Strategic Public Relations at USC Annenberg. She enjoys entertainment, arts & culture, fashion and travel/tourism PR. She is a member of Lambda Pi Eta Communication Honor Society and student-run USC PR firm TriSight Communications. She has held and currently holds several PR internships at prestigious entertainment and fashion companies.

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