Comments on: Microsoft and News Corp. are pursuing yesterday's solution to today's challenges http://www.ojr.org/microsoft-and-news-corp-are-pursuing-yesterdays-solution-to-todays-challenges/?utm_source=rss&utm_medium=rss&utm_campaign=microsoft-and-news-corp-are-pursuing-yesterdays-solution-to-todays-challenges Focusing on the future of digital journalism Mon, 15 Apr 2013 13:43:27 +0000 hourly 1 http://wordpress.org/?v=3.5.1 By: Adam Smith http://www.ojr.org/microsoft-and-news-corp-are-pursuing-yesterdays-solution-to-todays-challenges/#comment-2140 Adam Smith Fri, 27 Nov 2009 04:18:59 +0000 http://www.ojr.org/?p=1799#comment-2140 Bing already ignores the existence of blogspot blogs in its search results, alienating a large proportion of active web users. But if Bing were to host exclusive content, it would need to be content that the public wants access to. Sadly, another news network isn’t going to cut it.

Microsoft would be wiser jumping into bed with Google (as Apple have) especially when the majority of web users have PCs rather than Macs.

]]> By: Allen Wilson http://www.ojr.org/microsoft-and-news-corp-are-pursuing-yesterdays-solution-to-todays-challenges/#comment-2139 Allen Wilson Wed, 25 Nov 2009 11:54:34 +0000 http://www.ojr.org/?p=1799#comment-2139 The Southeastern Conference, when it attempted to ban most media from covering its games early this season, conveniently forgot that the media was responsible for the fame of its schools and athletes in the first place. Without the bulk of the media covering those games for the last century, they wouldn’t have possessed the clout to sign yahoo and espn to lucrative deals and thereby ban other media outlets. Similarly, google and other sites are still profitting from the traffic they receive by users accessing content acquired from news sources. Especially with such a plethora of news outlets, people have little reason to stay loyal with one news outlet, though we journalist may long for the day when that happens. In the meantime, google is unduly reaping the financial traffic those media outlets bring to their mega search engine sites and applications, etc.. Google in turn would dispute that, arguing that their visitors will in turn go to the source of the news, i.e. Los Angeles Times, NY Times, etc. But in this age of the uniformed reader, the trend shows those site visitors reading just enough to stay on the search engine site without spending significant time on the news site. Let us therefore laud News corp. (though their content can hardly be considered news) for demanding money for content.

]]> By: hasmat ullah http://www.ojr.org/microsoft-and-news-corp-are-pursuing-yesterdays-solution-to-todays-challenges/#comment-2138 hasmat ullah Wed, 25 Nov 2009 02:37:59 +0000 http://www.ojr.org/?p=1799#comment-2138 This latest action would enhance the aggressive marketing strategies of microsoft. But in this time of free information current, this step is one step backward indeed.

]]>