USC Annenberg Online Journalism ReviewUSC


Few Internet users catching onto blog phenomenon

From CNN: Only 26% of the more than three quarters of Americans who described themselves as Internet users said they were ?very familiar? or ?somewhat familiar? with blogs, according to the CNN/USA Today/Gallup poll. The responses were based on 1,008 American adults interviewed over the phone between Feb. 25 and Feb. 27. While 7% of adults said they perused blogs no less than a few times a week, 48% reported that they did not read them at all. Nonetheless, blogs ?kept by thousands of people? "have been credited with forcing the mainstream media to pay attention to issues they might otherwise have disregarded." The hot-button issues include the accuracy of CBS News exposé of President Bush?s military records and legitimacy of ex-White House "reporter" James Guckert.