The New Storytellers: For-profit news startups look to harness latest tech, starting with mobile

A screenshot from the intro to a NowThis News mobile video report.

A screenshot from the intro to a NowThis News mobile video report.

This is the second of a two-part series looking at the growing variety of journalism startups and the business models that are powering them. The first, which you can read here, examined several news startups employing nonprofit, hybrid and cooperative business models. [Read more…]

Pew Poll Shows Men and the Highly Educated Read Most News

Men lead the way in the gender race for the most news-informed. (via Creative Commons: The Library of Congress)

Poynter has the results of a Pew poll that shows men and the more highly educated are the most active news junkies out there.  The study also showed that young people–despite their almost total aversion to print publications–take in digital news at a similar rate as older people.  Most of those polled said that they prefer a “print-like reading experience” on digital devices.  Obviously, this bodes well for advertisers seeking to reach the 18-29 demographic through the web.

Murdoch’s News Corp. Shuts Down the Daily

Murdoch in 2009. (via Flickr Creative Commons: World Economic Forum)

Rupert Murdoch’s News Corp. said Monday that The Daily, its iPad-only “newspaper,” will shut down December 15.  While Murdoch is facing financial turmoil with most of his print publications, The Daily served as an experiment of how newspapers could respond to their technological armageddon.  The Daily launched in February 2011 and fired a third of its staff in July, according to the Columbia Journalism Review.

Marco Arment pointed out that The Daily’s staff size was unsustainable and its content not up to par with things The New Yorker or The Atlantic published.  “There’s no room in today’s market for publications like The Daily,” he said, “and their heyday ended long before the iPad launched.”

Another CJR piece said the fact that viewers had to download the whole publication each issue made The Daily look impractical next to simpler mediums.  The piece also looks at numerous ways the iPad provides less than an ideal format for reading stories.