MSNBC’s Chris Hayes maintains diversity on show

MSNBC host Chris Hayes has figured out a way to increase diversity on his show: he makes sure that not all of his guests are white men. Columbia Journalism Review’s Ann Friedman interviewed Hayes after reading a Media Matters chart that showed that 57 percent of Hayes’ guests are not white men.

“We just would look at the board and say, ‘We already have too many white men. We can’t have more.’ Really that was it,” Hayes said. “Always, constantly just counting. Monitoring the diversity of the guests along gender lines, and along race and ethnicity lines. A general rule is if there are four people sitting at table, only two of them can be white men.”

They also make up for shows when they can’t book fewer than three white men. Hayes also said that the increased diversity of the guests inevitably increases the diversity of the subject matter discussed on the show, pushing him further away from the television news status quo.

While diversity remains a passive-aggressive issue with the media, Hayes’ primetime show keeps it simple by realizing there’s no difficult secret to avoiding a monopoly of white dudes.

Social media can make you a better writer

Poynter covered a South by Southwest panel of media gurus who discussed how social media has affected the way we write and speak. The panelists included Fast Company’s Neal Ungerleider; McKinney’s Gail Marie; Digitaria’s Kristina Eastham; and Sean Carton, director for digital communication commerce and culture at the University of Baltimore.

They said that journalistic use of social media actually encourages writers to proofread because they are being read immediately by a large audience who will point out errors. The social media sphere also offers journalists the chance to become the cream of the crop with their writing: with so many people delegating themselves to a wonky shorthand, a well-constructed sentence will catch the smart reader’s eye.

In addition to advancing our lexicon with terms like “friended” and “liked,” social media reminds us that changes in language don’t necessarily reflect degeneration, but more likely a shift we must embrace and try to preempt. It should make us excited that diction and syntax is so malleable.

And online media has taught us to value short storytelling, which can often be more interesting because it forces the writer to fill the post with meaning. “Shorter is better–if you can do it well,” Gail Marie said at the panel. “It takes some level of skill.”

New Twitter Tool Vine Shares Short Videos

If you’re about to get shot, do you run or do you take a Vine clip and share it? (Flickr Creative Commons: Nationaal Archief)

Twitter just added a tool called Vine that shares video clips with your followers. Poynter’s Jeff Sonderman thinks Vine could be a good reporting tool, suggesting that bystander coverage of spontaneous events will become even more immediate. The tool only lets you share six-second clips, which you can take all at once or stagnate into different scenes.

Vine CEO Dick Costolo, in a demo clip, shared a video of the entire process of making steak tartare, broken up into second-long scenes. The video continues on a loop until you decide to click out of it. Sonderman also thinks Vine might complicate reporting ethics, especially with sharing graphic clips before considering the consequences.  “[A]lso think of how much more traumatic the bystander documentation of the Empire State Building shooting would have been if the photos of dead victims were instead videos, with action and audio,” he wrote.