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	<title>Online Journalism Review&#187; Pew poll</title>
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		<title>Pew Poll Shows Men and the Highly Educated Read Most News</title>
		<link>http://www.ojr.org/pew-poll-shows-men-and-the-highly-educated-read-most-news/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=pew-poll-shows-men-and-the-highly-educated-read-most-news</link>
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		<pubDate>Wed, 12 Dec 2012 00:07:47 +0000</pubDate>
		<dc:creator>Michael Juliani</dc:creator>
				<category><![CDATA[The Repeater]]></category>
		<category><![CDATA[digital news]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[newspapers]]></category>
		<category><![CDATA[online journalism]]></category>
		<category><![CDATA[Pew]]></category>
		<category><![CDATA[Pew poll]]></category>
		<category><![CDATA[Poynter]]></category>
		<category><![CDATA[tablet]]></category>
		<category><![CDATA[who reads the most news?]]></category>

		<guid isPermaLink="false">http://www.ojr.org/?p=183</guid>
		<description><![CDATA[Poynter has the results of a Pew poll that shows men and the more highly educated are the most active news junkies out there.  The study also showed that young people&#8211;despite their almost total aversion to print publications&#8211;take in digital news at a similar rate as older people.  Most of those polled said that they [...]]]></description>
				<content:encoded><![CDATA[<div id="attachment_184" class="wp-caption aligncenter" style="width: 229px"><a href="http://www.ojr.org/wp-content/uploads/2012/12/mannewspaper.jpg"><img class="size-full wp-image-184" title="mannewspaper" src="http://www.ojr.org/wp-content/uploads/2012/12/mannewspaper.jpg" alt="" width="219" height="320" /></a><p class="wp-caption-text">Men lead the way in the gender race for the most news-informed. (via Creative Commons: The Library of Congress)</p></div>
<p><a href="http://www.poynter.org/latest-news/mediawire/197616/pew-younger-people-click-on-tablet-ads-older-people-more-likely-to-pay/" target="_blank">Poynter</a> has the results of a Pew poll that shows men and the more highly educated are the most active news junkies out there.  The study also showed that young people&#8211;despite their almost total aversion to print publications&#8211;take in digital news at a similar rate as older people.  Most of those polled said that they prefer a &#8220;print-like reading experience&#8221; on digital devices.  Obviously, this bodes well for advertisers seeking to reach the 18-29 demographic through the web.</p>
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