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	<title>Online Journalism Review&#187; The Los Angeles Times</title>
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		<title>Los Angeles Times: One edition, lots of great photojournalism (and stories)</title>
		<link>http://www.ojr.org/p1952/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=p1952</link>
		<comments>http://www.ojr.org/p1952/#comments</comments>
		<pubDate>Mon, 14 Mar 2011 06:52:17 +0000</pubDate>
		<dc:creator>Robert Hernandez</dc:creator>
				<category><![CDATA[Frontpage]]></category>
		<category><![CDATA[photo journalism]]></category>
		<category><![CDATA[The Los Angeles Times]]></category>

		<guid isPermaLink="false">http://www.ojr.org/?p=1952</guid>
		<description><![CDATA[My wife and I recently decided to subscribe to the newspaper again. We&#8217;re &#8216;weekender&#8217; subscribers to the Los Angeles Times. Like most papers, the size is a fraction of what it use to be, but the content is as diverse as the city it covers. I, like most modern news consumers, have not had much [...]]]></description>
				<content:encoded><![CDATA[<p>My wife and I recently decided to subscribe to the newspaper again. We&#8217;re &#8216;weekender&#8217; subscribers to the <a href="http://www.latimes.com/">Los Angeles Times</a>. Like most papers, the size is a fraction of what it use to be, but the content is as diverse as the city it covers.</p>
<p>I, like most modern news consumers, have not had much time to actually sit down with the paper product, even through we only get it Thursday through Sunday.</p>
<p>But today, over the breakfast table, we get our fingers dirty with ink print (which I love) and dug in.</p>
<p>I could not ignore the great, diverse photos that filled the paper – the majority of the great shots from staff. So much so, I had to write this post.</p>
<p>In this one, random edition [Saturday, March 5, 2011], I found great photos throughout the sections of the paper. Check them out below&#8230; all of them but one are available online.</p>
<p><b><a href="http://www.latimes.com/news/nationworld/world/la-fg-libya-dissident-20110305,0,7091819.story">Back in Libya after decades in exile, a dissident takes on Kadafi</a></b><br />
<em>Since his return in late December, a longtime opposition group leader has become more vocal in his denunciation of Moammar Kadafi. But some experts say such groups have been gone too long to be of much help to the rebels in the streets.</em><br />
<a href="http://www.latimes.com/news/nationworld/world/la-fg-libya-dissident-20110305,0,7091819.story"><img alt="Back in Libya after decades in exile, a dissident takes on Kadafi" src="http://www.latimes.com/media/photo/2011-03/59877323.jpg" title="LATimes - Kadafi" border=0 width="500" /></a><br />Anwar Magariaf fought from abroad against Moammar Kadafi&#8217;s rule for more than 30 years. (Rick Loomis, Los Angeles Times / March 4, 2011)</p>
<p><b><a href="http://www.latimes.com/news/local/la-me-crescendo-20110305,0,3775678.story">Founder of Crescendo charter schools fired</a></b><br />
<em>John Allen is accused of promoting cheating on standardized tests; L.A. Unified closed all six schools in the group.</em><br />
<a href="http://www.latimes.com/news/local/la-me-crescendo-20110305,0,3775678.story"><img alt="Just after the charter group’s governing board decided unanimously to fire him as executive director, John Allen, founder of Crescendo schools, leans against a wall. Shortly thereafter, he left the meeting. (Brian van der Brug / Los Angeles Times / March 4, 2011)" src="http://www.latimes.com/media/photo/2011-03/59876973.jpg" title="LATimes - Charter schools" border=0 width="500" /></a><br />Just after the charter group’s governing board decided unanimously to fire him as executive director, John Allen, founder of Crescendo schools, leans against a wall. Shortly thereafter, he left the meeting. (Brian van der Brug / Los Angeles Times / March 4, 2011)</p>
<p><b><a href="http://www.latimes.com/business/la-fi-0305-tourbus-noise-20110305,0,6673141.story">As L.A. tourism rebounds, tour buses bring noise and gridlock</a></b><br />
<em>Residents of Beverly Hills and the Hollywood Hills complain that an increase in tour buses — crowded with photo-snapping visitors — is clogging narrow residential streets.</em><br />
<a href="http://www.latimes.com/business/la-fi-0305-tourbus-noise-20110305,0,6673141.story"><img alt="Reflected in a bus mirror, visitors Sharon Butchart of Uxbridge, Canada, left, and Miriam Leiser of Ramsey, N.J., use headphones to listen to their tour guide. (Liz O. Baylen, Los Angeles Times / February 23, 2011)" src="http://www.latimes.com/media/photo/2011-03/59871170.jpg" title="LATimes - tour bus" border=0 width="500" /></a><br />Reflected in a bus mirror, visitors Sharon Butchart of Uxbridge, Canada, left, and Miriam Leiser of Ramsey, N.J., use headphones to listen to their tour guide. (Liz O. Baylen, Los Angeles Times / February 23, 2011)</p>
<p><b><a href="http://www.latimes.com/sports/la-sp-0305-valley-torah-basketball-20110305,0,2064972.story">Aaron Liberman hopes to lead Valley Torah to a first for Jewish schools</a></b><br />
<em>Aaron Liberman and his brother Nathaniel earn kudos for their work ethic as Valley Torah prepares for 6AA Southern Section basketball championship game against Bishop Diego on Saturday.</em><br />
<a href="http://www.latimes.com/sports/la-sp-0305-valley-torah-basketball-20110305,0,2064972.story"><img alt="Brothers Aaron and Nathaniel Liberman after a recent Valley Torah practice in Burbank. (Gary Friedman / Los Angeles Times / March 2, 2011)" src="http://www.latimes.com/media/photo/2011-03/59870995.jpg" title="LATimes - high school basketball" border=0 width="500" /></a><br />Brothers Aaron and Nathaniel Liberman after a recent Valley Torah practice in Burbank. (Gary Friedman / Los Angeles Times / March 2, 2011)</p>
<p><a href="http://latimesblogs.latimes.com/lanow/2011/03/scientists-announce-discovery-of-new-species-of-seabird-the-first-in-89-years-.html"><img alt="Don Bartletti / Los Angeles Times" src="http://www.latimes.com/media/thumbnails/story/2011-03/59874513-04205448-187105.jpg" title="LATimes - Scientist" width="187" border=0 height="105" /></a><br />
Only part of portrait photo, taken by Don Bartletti / Los Angeles Times, of ornithologist Peter Harrison is seen in the <a href="http://www.latimes.com/search/dispatcher.front?Query=Peter+Harrison+Chile&#038;target=adv_article">archive</a> and sadly not available online version: <strong><a href="http://latimesblogs.latimes.com/lanow/2011/03/scientists-announce-discovery-of-new-species-of-seabird-the-first-in-89-years-.html">Scientists announce discovery of new species of seabird, the first in 89 years</a></strong></p>
<p>To be fair, there were some great stories too, especially the ones paired with the photos. From the <a href="http://www.latimes.com/news/nationworld/world/la-fg-libya-kawiyah-20110306,0,6756069.story">latest on Libya</a> to <a href="http://www.latimes.com/business/la-fi-gas-prices-20110305,0,2326955.story">California having the highest gas prices in the country</a> to <a href="http://www.latimes.com/news/local/la-me-sheen-lapd-20110305,0,5612973.story">LAPD&#8217;s dilemma with Charlie Sheen</a>, a good mix of stories that caught my (limited) attention. My favorite, though, was this piece my wife spotted inside business: <a href="http://www.latimes.com/business/autos/la-fi-autos-spiders-20110305,0,15073.story">Spiders in Mazda cars still a mystery</a> (print headline)</p>
<p>I have to say, this experience reminds me of an incredibly powerful piece by <strong><a href="http://twitter.com/robertniles">Robert Niles</a></strong> in <a href="http://www.www.ojr.org/">OJR</a> a few months back: <a href="http://www.www.ojr.org/ojr/people/robert/201010/1901/">Letting go of the rope: Why I&#8217;m no longer a newspaper subscriber</a>.</p>
<p>In it he used the strong imagery of letting go of the rope while someone, who asked for help but failed to do anything to improve their situation, was still holding on. The person on the rope was the newspaper/news industry.</p>
<p>Personally, I think Niles forgot something.</p>
<p>Yes, the news industry needs to do more to get itself out of the situation. But, the only person he saw on the rope, in my opinion, was the leadership.</p>
<p>What I think Niles missed are the hundreds of people trapped under that leadership &#8230; the ones that are passionate and believe in the value of their craft&#8230; the ones that &#8212; even after layoffs, furloughs and bad pay – come to work every day, working long hours to tell the stories of the community in text, photos, videos or whatever form the best they can.</p>
<p>Journalists that are as frustrated as Niles, but are trapped under that leadership. Journalists that choose not to let go of the rope. Journalists that are trying to do what they can with what they have &#8230; in most cases, &#8220;more with less.&#8221;</p>
<p>Don&#8217;t get me wrong. There&#8217;s a lot of crap too (Check out <a href="http://churnalism.com/">Churnalism.com</a>). There is a long way to go to make this better. I&#8217;m also as frustrated as Niles is with the leadership.</p>
<p>But I can&#8217;t lump the great, good or even mediocre work journalists do across the country every day and night with the bad leadership and poor business decisions that have undercut them and our industry.</p>
<p>I&#8217;m just a weekender, and for this one edition, I&#8217;m glad we re-subscribed.</p>
<p><em>Robert Hernandez is a Web Journalism professor at USC Annenberg and co-creator of #wjchat, a weekly chat for Web Journalists held on Twitter. You can contact him by e-mail (r.hernandez@usc.edu) or through Twitter (<a href="http://twitter.com/webjournalist">@webjournalist</a>). Yes, he&#8217;s a tech/journo geek.</em></p>
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		<title>Student journalist/entrepreneurs offer tips to improve newspapers&#039; WAP functionality</title>
		<link>http://www.ojr.org/student-journalistentrepreneurs-offer-tips-to-improve-newspapers-wap-functionality/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=student-journalistentrepreneurs-offer-tips-to-improve-newspapers-wap-functionality</link>
		<comments>http://www.ojr.org/student-journalistentrepreneurs-offer-tips-to-improve-newspapers-wap-functionality/#comments</comments>
		<pubDate>Fri, 11 Jun 2010 11:28:19 +0000</pubDate>
		<dc:creator>Dominique Fong</dc:creator>
				<category><![CDATA[Frontpage]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[student spotlight]]></category>
		<category><![CDATA[The Los Angeles Times]]></category>

		<guid isPermaLink="false">http://www.ojr.org/?p=1858</guid>
		<description><![CDATA[Editor&#8217;s note: In the Annenberg-Marshall-Viterbi News Entrepreneur Fellowship Program students from three USC colleges collaborated to invent the future of news. Last month, three teams (each including students from USC Annenberg School of Journalism, USC Marshall School of Business, and USC Viterbi School of Engineering) devised and pitched economically viable mobile news ideas to executives [...]]]></description>
				<content:encoded><![CDATA[<p><i><b>Editor&#8217;s note:</b> In the <a href="http://www.amvmobile.org/">Annenberg-Marshall-Viterbi News Entrepreneur Fellowship Program</a> students from three USC colleges collaborated to invent the future of news. Last month, three teams (each including students from USC Annenberg School of Journalism, USC Marshall School of Business, and USC Viterbi School of Engineering) devised and pitched economically viable mobile news ideas to executives from Los Angeles-area news organizations.</p>
<p>This week and next, the teams will present a summary of their recommendations here on OJR: <a href="http://www.www.ojr.org/ojr/people/lett/201006/1857/">Part I</a></p>
<p>USC Annenberg journalism student <a href="http://www.amvmobile.org/dominique-fong.html">Dominique Fong</a> was part of a team of <a href="http://amvmobile.org">AMVmobile</a> fellowship students tasked with devising mobile strategies for the Los Angeles Times. Other students on this team: <a href="http://www.amvmobile.org/vibhor-mathur.html">Vibhor Mathur</a> (USC Viterbi School of Engineering), <a href="http://www.amvmobile.org/joe-piasecki.html>Joe Piasecki</a> (Annenberg), and <a href="http://www.amvmobile.org/jason-choi.html">Jason Choi</a> (Viterbi)</i></p>
<h2>Overview</h2>
<p>Our mobile strategy recommendations for the <a href="http://www.latimes.com"><i>Los Angeles Times</i></a> are grounded in the &#8220;3 Ps&#8221; best practices identified by the Project for Excellence in Journalism in a report on the <a href="http://www.journalism.org/analysis_report/understanding_participatory_news_consumer">trend of more participatory behaviors in the way that people consume news</a>: participation, portability and personalization. The challenge of increasing revenue within existing corporate restraints led us to consider a fourth &#8220;P,&#8221; partnership, to more efficiently accomplish innovation across multiple digital platforms while increasing revenue potential.</p>
<h2>Participation</h2>
<p>Because millions of mobile users already turn to the <i>Times</i> to stay informed and fill idle moments, the organization should seek to maximize user engagement (and, consequently, brand affinity) among existing users while also attracting new ones. Implementing four new features would advance this agenda. Expanded integration of social media by adding a multipurpose widget (<a href="http://slate.com/">like Slate.com&#8217;s right column on its website</a>) to a mobile app or WAP would allow users to engage with content over their networks without having to leave the <i>Times</i> site. Another idea is a <a href="http://www.thedailybeast.com/cheat-sheet/">thumb up/thumb down rating option, like the Daily Beast</a>, which lets users immediately voice their opinion about what articles are most newsworthy with the incentive that more popular content is given higher standing on the home page. Third is a save option, giving readers an incentive to revisit content and advertising in the <i>Times</i> app. Fourth is empowering audiences to upload content directly to the newspaper, similar to CNN&#8217;s iReport but more immediate and intuitive (using the existing website photo-sharing mechanism and possibly through a partnership with Foursquare).</p>
<h2>Portability</h2>
<p>The intrinsic portability of mobile phones is a strong argument to exploit geolocation, a feature within an app to track and mark a user&#8217;s location. To prevent privacy infringement, organizations should offer users the option to decline permission for detecting their location. The <i>Times</i> can offer targeted newsfeeds, such as <a href="http://mashable.com/2010/04/26/wall-street-journal-foursquare/">alerts for bomb scares</a>, news according to neighborhood from <a href="http://projects.latimes.com/mapping-la/neighborhoods/">the mapping project</a>, and selective, exclusive restaurant reviews from the dining and calendar section databases. Geolocation can also improve advertising campaigns by triggering ad displays relevant to a user&#8217;s specific location.</p>
<h2>Personalization</h2>
<p>Segmentation of audiences based on user behavior and preferences will add value to advertising packages by allowing customers to more precisely target specific user groups. Brief opt-in surveys regarding user demographics, consumption behaviors and content preferences would facilitate targeted advertising campaigns while allowing users to partially customize their content experience. In addition to global ads, the <i>Times</i> would also be able to facilitate more precise customer to audience interaction through localized banners or interactive ads (including &#8220;click to call,&#8221; &#8220;where to buy,&#8221; and &#8220;save for later&#8221; options) that change according to the user&#8217;s characteristics, habits and location. The advantages of interactive ads, of particular importance to tablets, are exemplified by <a href="http://www.youtube.com/watch?v=U3j7mM_JBNw">an ad for cameras in a Sports Illustrated iPad app</a>.</p>
<p>Another easily implementable segmentation option would be to enable mobile device detection on apps and the mobile site. When an app detects that it is displaying Times content on a feature phone, ads for &#8220;upgrade to iPhone&#8221; or for phone-specific games and ringtones could appear. Click-through rates have been successful for the <a href="http://www.hs.fi/english/">Helsinki Sanomat</a>, which uses Starcut, the same WAP site developer as the <i>Times</i>.</p>
<h2>Partnerships</h2>
<p>In order to move quickly, the <i>Times</i> should consider partnering with third party mobile ad networks that offer premium and geolocated ads, or look into licensing technology from those networks. <a href="http://techcrunch.com/2009/12/26/location-based-mobile-advertising-platform-adlocal-enters-america-wants-to-win-with-japan-know-how/">Adlocal provides detailed metrics</a> and real-time revenue counts as well as geolocation compatibility, as do competitors such as Acuity Mobile, AppLoop, AdInfuse and Yowza (an iPhone app that offers geo-aware coupons). Collaborative agreements with existing premium advertisers could guarantee revenue from creation of an iPad app, as Chase collaborated with <i>The New York Times.</i> Instead of following trends, strategic partnerships with key existing customers and leading technology firms could position the <i>Times</i> to advance both innovation and revenue growth, better serving audiences and customers.</p>
<h2>Los Angeles Times WAP site with more interactive features:</h2>
<p><img src="http://www.www.ojr.org/ojr/images/lat-mobile-mockup.jpg"></p>
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		<title>LA Times redesign doesn’t quite click</title>
		<link>http://www.ojr.org/p1771/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=p1771</link>
		<comments>http://www.ojr.org/p1771/#comments</comments>
		<pubDate>Fri, 21 Aug 2009 07:40:27 +0000</pubDate>
		<dc:creator>Tom Grubisich</dc:creator>
				<category><![CDATA[Frontpage]]></category>
		<category><![CDATA[The Los Angeles Times]]></category>
		<category><![CDATA[website design]]></category>

		<guid isPermaLink="false">http://www.ojr.org/?p=1771</guid>
		<description><![CDATA[The LA Times website used to remind me of an old-fashioned hardware store – things were plopped wherever there seemed to be space. That changed when Meredith Artley took over as editor of the site in early 2007. Under Artley, latimes.com quickly became a leader in design and in featuring content that celebrates the special [...]]]></description>
				<content:encoded><![CDATA[<p>The <a href="http://www.latimes.com/">LA Times website</a> used to remind me of an old-fashioned hardware store – things were plopped wherever there seemed to be space.  That changed when Meredith Artley took over as editor of the site in early 2007.  Under<a href="http://www.marketwatch.com/story/the-la-times-tries-to-keep-itself-relevant-2009-08-21?siteid=yhoo"> Artley</a>, latimes.com quickly became a leader in design and in featuring content that celebrates the special qualities of its metro area.  So why is the site’s new design, despite some welcome improvements, specked with so many user-unfriendly mistakes?</p>
<p>The gray (screened) type is gone, thank goodness, but it has been replaced by type that, because of the limited way it’s used, produces an even grayer look that extends to the entire layout:</p>
<div align="center"><img src="http://www.www.ojr.org/ojr/images/lat0809-1.jpg" width=500 height=367 alt="LAT website front page"></div>
<p>The new typeface is Georgia, a <a href="http://www.urbanfonts.com/blog/six-typefaces-designed-by-matthew-carter/">serif version</a> of Verdana, which Microsoft commissioned early on for its online readability.  Georgia, which was inspired by Times Roman, is fine, but not when, everywhere, it is uniformly presented in regular font.</p>
<p>“<a href="http://creativegroup.latimes.com/redesign/index.html">Gutenberg would be proud,”</a> the Times presumptuously brags about its new Web typeface choice.  But even Gutenberg used boldface and other typographical devices of contrast in <a href="http://www.google.com/imgres?imgurl=http://www.hrc.utexas.edu/exhibitions/permanent/gutenberg/html/images/mainpgimage.jpg&#038;imgrefurl=http://www.hrc.utexas.edu/exhibitions/permanent/gutenberg/&#038;h=301&#038;w=500&#038;sz=85&#038;tbnid=-gT1j1wRsoTgHM:&#038;tbnh=78&#038;tbnw=130&#038;prev=/im">his Bible</a>, the first example of printing with movable type.</p>
<p>To achieve its hyper-cleanness, the redesigned LAT site often eliminates information that would be an important cue to the browsing user.  In this strip of three homepage promos (below), the browser is not told that authoritative Hollywood staff writer <a href="http://www.latimes.com/la-ct-universal17-tripledog,0,6928511.storylink">Claudia Eller</a> was the author of the first promoted piece.</p>
<div align="center"><img src="http://www.www.ojr.org/ojr/images/lat0809-2.jpg" width=400 height=110 alt="Feature promos"></div>
<p>The <a href="http://www.latimes.com/la-me-rapist17-tripledog,0,372449.storylink">second promo</a> is for the popular Column One feature, but who’s to know?</p>
<p>High up on the page on Monday, Aug. 17, was this headline:</p>
<div align="center"><img src="http://www.www.ojr.org/ojr/images/lat0809-3.jpg" width=200 height=48 alt="Alcoholics misread facial expressions, study shows"></div>
<p>The linked piece would surely have gotten more hits if browsing users knew it was written by <a href="http://latimesblogs.latimes.com/booster_shots/2008/11/melissa-healy.html">Melissa Healy</a>, the Washington-based Health section writer who specializes in articles on human behavior.</p>
<p>The site’s feature on “our new look” says it <a href="http://latimesblogs.latimes.com/readers/2009/08/times-unveils-cleaner-crisper-more-innovative-site.html">“better showcases the world-class journalism our newsroom produces around the clock.”</a></p>
<p>I wonder if the un-showcased Eller and Healy would agree.</p>
<p>The site has redesigned ads, but it’s not a good idea to format editorial promos in the same size as ads and then juxtapose the two, like here:</p>
<div align="center"><img src="http://www.www.ojr.org/ojr/images/lat0809-4.jpg" width=245 height=417 alt="Ad on top of Entertainment promo box"></div>
<p>Navigation has definitely been improved through dynamic subsection tabbing that changes when the user’s cursor rolls over main headings like LOCAL, NATION, WORLD:</p>
<div align="center"><img src="http://www.www.ojr.org/ojr/images/lat0809-5.jpg" width=450 height=61 alt="LAT news nav bar"></div>
<p>The redesign has earned plaudits from commenting users (“magnificent change! much more readable, and elegant.” “Oooh! Nice, very nice,” “MUCH BETTER”) but there have been dissents too. <a href="http://latimesblogs.latimes.com/readers/2009/08/times-unveils-cleaner-crisper-more-innovative-site.html">Stephen</a> wrote on Aug. 12:</p>
<blockquote><p>“At first glance, i didn&#8217;t like it. maybe it will grow on me. maybe what&#8217;s ‘under the hood’ is impressive, but the previous design was much more elegant and sophisticated&#8230;.”</p></blockquote>
<p>“Our work is not done,” online managing editor Artley and LA Times editor Russ Stanton <a href="http://latimesblogs.latimes.com/readers/2009/08/times-unveils-cleaner-crisper-more-innovative-site.html">blog</a> on the site.</p>
<p>Maybe that means they’ll revisit some of work they’ve already done.</p>
<p>A final suggestion: To help users wrap their heads around all the news the LA Times serves up, the site should hire what I would call a “Web maitre d’,” who would, each day, in a one-minute video, summarize what’s featured – from the biggest to the quirkiest stories.  Talented would-be presenters – we’re talking LA here – would be lining up at the Times’ Spring Street entrance for auditions.  The overview would be delivered with a <i>soupçon</i> of drollery (no Daily Show stuff) – just enough to encourage users to keep coming back for more.</p>
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		<title>How the Web can help the WaPo (and other papers) write a new chapter about the world of books</title>
		<link>http://www.ojr.org/p1664/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=p1664</link>
		<comments>http://www.ojr.org/p1664/#comments</comments>
		<pubDate>Fri, 06 Mar 2009 10:22:01 +0000</pubDate>
		<dc:creator>Tom Grubisich</dc:creator>
				<category><![CDATA[Frontpage]]></category>
		<category><![CDATA[books]]></category>
		<category><![CDATA[newsroom covergence]]></category>
		<category><![CDATA[The Los Angeles Times]]></category>
		<category><![CDATA[Washingtonpost.com]]></category>

		<guid isPermaLink="false">http://www.ojr.org/?p=1664</guid>
		<description><![CDATA[Book lovers mourned, some angrily, the Washington Post&#8217;s decision to kill off its free-standing Book World, which, until Feb. 22, was part of the paper&#8217;s Sunday print package. But the good news was the Post&#8217;s promise that the estimable literary section would stay alive online. &#8220;We intend to develop a strong, easy-to-navigate, well indexed Book [...]]]></description>
				<content:encoded><![CDATA[<p>Book lovers mourned, some angrily, the Washington Post&#8217;s decision to <a href="http://www.washingtonpost.com/wp-dyn/content/article/2009/01/28/AR2009012802208.html">kill off its free-standing Book World</a>, which, until Feb. 22, was part of the paper&#8217;s Sunday print package.  But the good news was the Post&#8217;s promise that the estimable literary section would stay alive online.  &#8220;We intend to develop a strong, easy-to-navigate, well indexed Book World site,&#8221; new Post Executive Editor Marcus Brauchli (who wielded the ax) <a href="http://bookcritics.org/blog/archive/marcus_brauchli_responds_to_petition_from_122_book_world_contributors/">wrote</a> in a response to the 122 Book World contributors who <a href="http://bookcritics.org/articles/archive/save_book_world_petition/">protested the decision</a>.</p>
<p>But just how &#8220;strong&#8221; will Book World be online?</p>
<p>When the Los Angeles Times eliminated its free-standing print Sunday Book Review in 2008 as part of its nonstop cost-cutting, the section was reincarnated online as <a href="http://www.latimes.com/features/books/la-ca-booksection22-2009feb22-sg,0,2741124.storygallery">Books</a> in the Living section of the Times website.  In addition to reviews, book-sale reports and a literary calendar, Books features a blog called <a href="http://latimesblogs.latimes.com/jacketcopy/">Jacket Copy</a>.  But the blog, with its multiple authors, lacks personality.  Overall, the online Books isn&#8217;t capitalizing on the strengths of the Web – particularly community building – and it doesn&#8217;t seem to have preserved the critical authority that was a hallmark of the print Book Review.  Browsing through the skimpy site, you get the feeling it&#8217;s produced on a shoestring.  There is no Steve Wasserman or Digby Diehl – past editors of the Book Review – setting and executing high standards.</p>
<p>The Washington Post is not going through the same financial duress as the LA Times, which is a helpless appendage of the fast-sinking and bankrupt Tribune Co.  But the migration from print to online life, whatever the circumstances, is always tricky.</p>
<p>The print Book World was distinguished by both its gravitas and sprightliness.  Holding it in your hands was like eavesdropping at a literary salon through which passed the likes of Morris Dickstein, Dahlia Lithwick, Laura Miller and George Packer, not to mention section regulars like critic Jonathan Yardley and essayist Michael Dirda, both Pulitzer prize winners.  The only thing missing was the well-stocked bar.</p>
<p>Happily, Yardley and Dirda will continue to appear in the online Book World.  Strangely, though, the lustrous brand name &#8220;Book World&#8221; seems to have been dropped.  The departmental logo is now just &#8220;Books.&#8221;</p>
<p>It&#8217;s too soon to make sweeping judgments about the online Book World (or Books), especially whether it will meet the same fate as the online version of the LA Times&#8217; Book Review.  But it is dismaying to see how dull the <a href="http://www.washingtonpost.com/wp-dyn/content/artsandliving/books/">newly unveiled site</a> is, even in its pupae form. Yardley and Dirda are there, thank goodness, but they&#8217;re barely promoted in 8-point type.</p>
<p>The blog <a href="http://voices.washingtonpost.com/shortstack/">Short Stack</a>, created back in 2007, is now daily, but, like the similar LA Times blog, has multiple authors, which impedes it from developing a personality to which readers can relate and react.  The blog also seems to be limited to one entry per day.  That&#8217;s way too leisurely to grab users&#8217; attention and get them to join in what is now basically a one-way conversation.  Why not at least add a paragraph or two at the end that wraps up always plentiful literary and publishing news and gossip?</p>
<p>The Post – and the LA Times – could learn some lessons about creating an online book section from the Guardian in the UK.  Its <a href="http://www.guardian.co.uk/books">site</a> is big and splashy, but has enough gravitas to do a <a href="http://www.guardian.co.uk/books/2009/feb/18/lindsey-davis-rome-best-books">&#8220;Top 10&#8243; on books about Rome</a> that includes Robert Graves&#8217; &#8220;I Claudius.&#8221;   The entire section draws loads of comments from users.  (You have to wonder if some other newspapers that have eliminated or cut back on book coverage couldn&#8217;t learn from the Guardian too.)</p>
<p>For all their literary excellence, the print Book World and the Times&#8217; Book Review weren&#8217;t suited for reader participation (beyond rationed letters to the editor).  The medium was truly the message – a one-way message.</p>
<p>Kassia Krozser, founder and editor of the lively blog <a href="http://booksquare.com/">booksquare.com</a> (&#8220;dissecting the book industry with love and skepticism&#8221;), said in a <a href="http://www.pbs.org/newshour/bb/media/july-dec08/noreview_07-28.html">discussion</a> on PBS&#8217; News Hour last July: &#8220;What we&#8217;re getting online is, people are excited about books. They want to talk about books. And that&#8217;s really incredible&#8230;.&#8221;</p>
<p>And how.  <a href="http://www.librarything.com/">Librarything.com,</a> one of the earliest reader sites, claims 500,000 users.  It recently <a href="http://www.abebooks.com/docs/CompanyInformation/PressRoom/library-thing.shtml">sold a 40 percent stake</a> to AbeBooks,com, which specializes in selling used, rare and out-of-print books</p>
<p>Fast-growing <a href="http://www.shelfari.com/Shelfari/Press/02-28-07.aspx">Shelfari.com</a> last year <a href="http://www.shelfari.com/Shelfari/Press/02-28-07.aspx">completed funding</a> whose investors included Amazon, the champion online bookseller.</p>
<p>Book World shouldn&#8217;t mimic sites like Librarything or Shelfari.  But it now has a potential audience of 10 million unique visitors – more than 10 times the potential readership it had in the Post&#8217;s Sunday print edition.</p>
<p>What an exciting new chapter this could be in Book World&#8217;s life – if only the publishing and editorial bosses at the Post inspire it to be written.</p>
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		<title>Building the data desk: lessons from the L.A. Times</title>
		<link>http://www.ojr.org/p1581/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=p1581</link>
		<comments>http://www.ojr.org/p1581/#comments</comments>
		<pubDate>Fri, 21 Nov 2008 09:36:39 +0000</pubDate>
		<dc:creator>Eric Ulken</dc:creator>
				<category><![CDATA[Frontpage]]></category>
		<category><![CDATA[newsroom covergence]]></category>
		<category><![CDATA[The Los Angeles Times]]></category>

		<guid isPermaLink="false">http://www.ojr.org/?p=1581</guid>
		<description><![CDATA[In early 2007, when the Los Angeles Times launched its Homicide Report blog — an effort to chronicle every homicide in Los Angeles County — it was clear that there were important geographic and demographic dimensions to the information that a blog format wouldn&#8217;t fully capture. What we needed was a ChicagoCrime.org-style map that would [...]]]></description>
				<content:encoded><![CDATA[<p>In early 2007, when the Los Angeles Times launched its <a href="http://www.latimes.com/homicidereport/">Homicide Report</a> blog — an effort to chronicle every homicide in Los Angeles County — it was clear that there were important geographic and demographic dimensions to the information that a blog format wouldn&#8217;t fully capture.  What we needed was a <a href="http://www.holovaty.com/blog/archive/2008/01/31/0102">ChicagoCrime.org</a>-style map that would let users focus on areas of interest to them, with filters that would enable them to &#8220;play&#8221; with the data and explore trends and patterns for themselves.  Problem was, the web staff (of which I was a part) lacked the tools and the expertise to build such a thing, so the blog launched without a map. (Sound familar?)</p>
<p>It took several months to secure the tech resources and a couple more months to create wireframes and spec out requirements for what would become the <a href="http://www.latimes.com/homicidemap/">Homicide Map</a>, with the help of a couple of talented developers and a project manager on part-time loan from the website&#8217;s IT department.  We were fortunate, of course:  We actually had access to this kind of expertise, and since then we&#8217;ve hired a couple of dedicated editorial developers.  I&#8217;m aware that others might not have it so good.</p>
<p>Last week, <a href="http://www.www.ojr.org/ojr/people/robert/200811/1573/">Robert Niles argued</a> that news organizations should be in the business of creating &#8220;killer apps&#8221;. Put another way, there is a need to develop tools that hew to the content rather than the other way around. But creating the functionality Robert describes takes a closer connection between news thinking and tech thinking than is possible within news organizations&#8217; traditional structures and skill sets.</p>
<p>In this post, I&#8217;ll try to squeeze some wisdom out of the lessons we learned in the process of assembling the Times&#8217; Data Desk, a cross-functional team of journalists responsible for collecting, analyzing and presenting data online and in print.  (Note:  I left the Times earlier this month to work on some <a href="http://ulken.com/2008/11/19/my-next-assignment-covering-online-journalism/">independent projects</a>.  I am writing this piece with the blessing of my former bosses there.)</p>
<p>Here, then, are 10 pieces of advice for those of you building or looking to build a data team in your newsroom:</p>
<ol>
<li><b>Find the believers:</b>  You&#8217;ll likely discover enthusiasts and experts in places you didn&#8217;t expect.  In our case, teaming up with the Times&#8217; computer-assisted reporting staff, led by Doug Smith, was a no-brainer.  Doug was publishing data to the web before the website had anybody devoted to interactive projects.  But besides Doug&#8217;s group, we found eager partners on the paper&#8217;s graphics staff, where, for example, GIS expert Tom Lauder had already been playing with Flash and web-based mapping tools for a while.  A number of reporters were collecting data for their stories and wondering what else could be done with it.  We also found people on the tech side with a good news sense who intuitively understood what we were trying to do.</li>
<li><b>Get buy-in from above:</b>  For small projects, you might be able to collaborate informally with your fellow believers, but for big initiatives, you need the commitment of top editors who control the newsroom departments whose resources you&#8217;ll draw on.  At the Times, <a href="http://latimesblogs.latimes.com/readers/2008/04/vision-2010.html">a series of meetings among senior editors</a> to chart a strategic vision for the paper gave us an opportunity to float the data desk idea.  This led to plans to devote some reporting resources to gathering data and to move members of the data team into a shared space near the editorial library (see #8).</li>
<li><b>Set some priorities:</b>  Your group may come from a variety of departments, but if their priorities are in alignment, disparate reporting structures might not be such a big issue.  We engaged in &#8220;priority alignment&#8221; by inviting stakeholders from all the relevant departments (and their bosses) to a series of meetings with the goal of drafting a <a href="http://docs.google.com/Doc?id=dgjp226b_3fgbgp8f4">data strategy memo</a> and setting some project priorities.  (We arrived at these projects democratically by taping a big list on the wall and letting people vote by checkmark; ideas with the most checks made the cut.)  Priorities will change, of course, but having some concrete goals to guide you will help.</li>
<li><b>Go off the reservation:</b>  No matter how good your IT department is, their priorities are unlikely to be in sync with yours. They&#8217;re thinking big-picture product roadmaps with lots of moving pieces.  Good luck fitting your database of dog names (oh yes, we did <a href="http://projects.latimes.com/dogs/">one of those</a>) into their pipeline.  Early on, database producer <a href="http://www.palewire.com/">Ben Welsh</a> set up a <a href="http://www.djangoproject.com/">Django</a> box at <a href="http://projects.latimes.com/">projects.latimes.com</a>, where many of the Times&#8217; interactive projects live.  There are other great solutions besides Django, including <a href="http://www.rubyonrails.org/">Ruby on Rails</a> (the framework that powers the Times&#8217; <a href="http://articles.latimes.com/">articles</a> and <a href="http://topics.latimes.com/">topics</a> pages and many of the great data projects produced by The New York Times) and <a href="http://php.net/">PHP</a> (an inline scripting language so simple even I managed to learn it).  Some people (including the L.A. Times, occasionally) are using <a href="http://caspio.com/">Caspio</a> to create and host data apps, sans programming.  I am not a fan, for reasons <a href="http://blog.thescoop.org/archives/2008/08/18/six-reasons-to-look-past-caspio/">Derek Willis sums up</a> much better than I could, but if you have no other options, it&#8217;s better than sitting on your hands.</li>
<li><b>Templatize:</b>  Don&#8217;t build it unless you can reuse it.  The goal of all this is to be able to roll out projects rapidly (see #6), so you need templates, code snippets, Flash components, widgets, etc., that you can get at, customize and turn around quickly.  Interactive graphics producer <a href="http://www.forty-ninth.com/sean/">Sean Connelley</a> was able to use the same county-level California map umpteen times as the basis for various <a href="http://www.latimes.com/news/local/politics/la-me-prop8-datapage,0,6072243.htmlstory">election visualizations</a> in Flash.</li>
<li><b>Do breaking news:</b>  Your priority list may be full of long-term projects like <a href="http://projects.latimes.com/schools/">school profiles and test scores</a>, but often it&#8217;s the quick-turnaround stuff that has the biggest immediate effect.  This is where a close relationship with your newsgathering staff is crucial.  At the Times, assistant metro editor Megan Garvey has been overseeing the metro staff&#8217;s contributions to data projects for a few months now.  When a Metrolink commuter train collided with a freight train on Sept. 12, Megan began mobilizing reporters to collect key information on the victims while Ben adapted an <a href="http://projects.latimes.com/wardead/">earlier Django project</a> (templatizing in action!) to create a <a href="http://projects.latimes.com/metrolink-crash/">database of fatalities</a>, complete with reader comments. Metro staffers updated the database via Django&#8217;s easy-to-use <a href="http://www.djangobook.com/en/1.0/chapter06/">admin interface</a>.  (We&#8217;ve also used <a href="http://docs.google.com/">Google Spreadsheets</a> for drama-free collaborative data entry.) &#8230; <b>Update 11/29/2008:</b> I was remiss in not pointing out <a href="http://www.palewire.com/2008/09/18/five-ways-your-data-app-can-catch-the-big-news-hook/">Ben&#8217;s earlier post</a> on this topic.</li>
<li><b>Develop new skills:</b>  Disclaimer:  I know neither Django nor Flash, so I&#8217;m kind of a hypocrite here.  I&#8217;m a lucky hypocrite, though, because I got to work with guys who dream in ActionScript and Python.  If you don&#8217;t have access to a Sean or a Ben — and I realize few newsrooms have the budget to hire tech gurus right now — then train and nurture your enthusiasts.  IRE runs occasional <a href="http://www.ire.org/training/bootcamps/webcamp.php">Django boot camps</a>, and there are a number of good online tutorials, including Jeff Croft&#8217;s explanation of <a href="http://jeffcroft.com/2006/may/02/django-non-programmers/">Django for non-programmers</a>.    Here&#8217;s a nice primer on <a href="http://flowingdata.com/2008/04/21/how-to-learn-actionscript-flash-for-data-visualization/">data visualization with Flash</a>.</li>
<li><b>Cohabitate (but marriage is optional):</b>  This may be less of an issue in smaller newsrooms, but in large organizations, collaboration can suffer when teams are split among several floors (or cities).  The constituent parts of the Times&#8217; Data Desk — print and web graphics, the computer-assisted reporting team and the interactive projects team — have only been in the same place for a couple months, but the benefits to innovation and efficiency are already clear.  For one thing, being in brainstorming distance of all the people you might want to bounce ideas off of is ideal, especially in breaking news situations.  Also, once we had everybody in the same place, our onetime goal of unifying the reporting structure became less important.  The interactive folks still report to latimes.com managing editor Daniel Gaines, and the computer-assisted reporting people continue to report to metro editor David Lauter.  The graphics folks still report to their respective bosses.  Yes, there are the occasional communication breakdowns and mixed messages.  But there is broad agreement on the major priorities and regular conversation on needs and goals.</li>
<li><b>Integrate:</b>  Don&#8217;t let your projects dangle out there with a big ugly search box as their only point of entry.  Weave them into the fabric of your site.  We were inspired by the efforts of a number of newspapers — in particular the Indianapolis Star and its Gannett siblings — to make data projects a central goal of their newsgathering operations.  But we wanted to do more than publish data for data&#8217;s sake.  We wanted it to have context and depth, and we didn&#8217;t want to relegate data projects to a &#8220;<a href="http://www.indystar.com/apps/pbcs.dll/section?Category=NEWS03">Data Central</a>&#8220;-type page, something Matt Waite (of <a href="http://www.politifact.co<br />
m/">Politifact</a> fame) memorably dubbed the &#8220;data ghetto.&#8221; (I would link to Waite&#8217;s thoughtful post, but <a href="http://mattwaite.com/">his site</a> unfortunately reports that it &#8220;took a dirt nap recently.&#8221; <b>Update:</b> It&#8217;s back, and <a href="http://mattwaite.com/posts/2008/jan/03/data-ghettos/">here&#8217;s the post</a>.)  I should note that the Times recently did fashion a <a href="http://projects.latimes.com/index/">data projects index</a> of its own, but only as a secondary way in.  The most important routes into data projects are still through related Times content and search engines.</li>
<li><b>Give back:</b>  Understand that database and visualization projects demand substantial resources at a time when they&#8217;re in very short supply.  Not everyone in your newsroom will see the benefit.  Make clear the value your work brings to the organization by looking for ways to pipe the best parts (interesting slices of data, say, or novel visualizations) into your print or broadcast product.  For example, some of the election visualizations the data team produced were adapted for print use, and another was <a href="http://www.fox40.com/pages/video/?autoStart=true&#038;topVideoCatNo=default&#038;clipId=3112436">used on the air</a> by a partner TV station.</li>
</ol>
<p>When I shared this post with Meredith Artley, latimes.com&#8217;s executive editor and my former boss, she pointed to the formation about a year ago of the interactive projects team within the web staff (Ben, Sean and me; Meredith dubbed us the &#8220;cool kids,&#8221; a name that stuck):</p>
<blockquote><p>&#8220;For me, the big step was creating the cool kids team — actually forming a unit with a mandate to experiment and collaborate with everyone in the building with the sole intention of creating innovative, interactive projects.&#8221;</p></blockquote>
<p>And maybe that should have been my first piece of advice:  Before you can build a data team, you need one or more techie-journalists dedicated full-time to executing online the great ideas they&#8217;ll dream up.</p>
<p>What else did I miss?  If you&#8217;ve been through this process (or are going through it, or are about to), I hope you&#8217;ll take a minute to share your insights.</p>
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		<title>L.A. Times launches sharable electoral vote map</title>
		<link>http://www.ojr.org/p1502/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=p1502</link>
		<comments>http://www.ojr.org/p1502/#comments</comments>
		<pubDate>Mon, 09 Jun 2008 18:34:03 +0000</pubDate>
		<dc:creator>Eric Ulken</dc:creator>
				<category><![CDATA[Frontpage]]></category>
		<category><![CDATA[elections]]></category>
		<category><![CDATA[infographics]]></category>
		<category><![CDATA[The Los Angeles Times]]></category>

		<guid isPermaLink="false">http://www.ojr.org/?p=1502</guid>
		<description><![CDATA[Which campaign will get to 270 in November, and how will they do it? The L.A. Times has built an interactive map that allows readers to create and test their own electoral vote scenarios, and then embed those scenarios in their own sites. Sample electoral vote scenario: (not my prediction; just an uneducated guess for [...]]]></description>
				<content:encoded><![CDATA[<p>Which campaign will get to 270 in November, and how will they do it? The L.A. Times has built an <a href="http://www.latimes.com/votemap">interactive map</a> that allows readers to create and test their own electoral vote scenarios, and then embed those scenarios in their own sites.</p>
<p><b>Sample electoral vote scenario:</b> (not my prediction; just an uneducated guess for demonstration purposes only)</p>
<p><object codebase="http://fpdownload.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=9,0,0,0" width="420" height="350" align="middle" id="usermap"/><param name="allowScriptAccess" value="always" /><param name="movie" value="http://www.latimes.com/includes/electoralmap/usermap.swf" /><param name="quality" value="high" /><param name="bgcolor" value="#ffffff" /><param name="FlashVars" value="usergen=110100010111011011111000101110100000000001000000010" /><embed src="http://www.latimes.com/includes/electoralmap/usermap.swf" width="420" height="350" quality="high" bgcolor="#ffffff" FlashVars="usergen=110100010111011011111000101110100000000001000000010" name="usermap" align="middle" allowScriptAccess="always" type="application/x-shockwave-flash" pluginspage="http://www.macromedia.com/go/getflashplayer" /></object></p>
<p>This is the creation of Sean Connelley, our Flash guru, based on our <a href="http://www.latimes.com/news/politics/election-test-fl,0,1851284.flash">2004 electoral vote tracker</a>.  The cool addition this time around is the sharing functionality.</p>
<p>We&#8217;re hoping to improve on this as the campaign heats up, perhaps adding demographic info and data on past elections by state.  Would love to hear suggestions.</p>
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		<title>LATimes.com launches online database of California&#039;s war dead</title>
		<link>http://www.ojr.org/latimes-com-launches-online-database-of-californias-war-dead/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=latimes-com-launches-online-database-of-californias-war-dead</link>
		<comments>http://www.ojr.org/latimes-com-launches-online-database-of-californias-war-dead/#comments</comments>
		<pubDate>Fri, 30 May 2008 17:48:10 +0000</pubDate>
		<dc:creator>Eric Ulken</dc:creator>
				<category><![CDATA[Frontpage]]></category>
		<category><![CDATA[Iraq]]></category>
		<category><![CDATA[military]]></category>
		<category><![CDATA[The Los Angeles Times]]></category>

		<guid isPermaLink="false">http://www.ojr.org/?p=1492</guid>
		<description><![CDATA[Thought I&#8217;d share with OJR readers a project I&#8217;ve been working on: Last week the Los Angeles Times launched a database of California&#8217;s military dead in the wars in Iraq and Afghanistan. This story does a nice job of introducing the database: Across the nation, more than 4,600 have died while in service to the [...]]]></description>
				<content:encoded><![CDATA[<p>Thought I&#8217;d share with OJR readers a project I&#8217;ve been working on:  Last week the Los Angeles Times launched a <a href="http://www.latimes.com/wardead/">database of California&#8217;s military dead</a> in the wars in Iraq and Afghanistan.  <a href="http://www.latimes.com/news/local/la-me-wardeaths25-2008may25,0,1017569.story">This story</a> does a nice job of introducing the database:</p>
<blockquote><p>Across the nation, more than 4,600 have died while in service to the country. Of the California dead, the median age was 23. Their deaths left <a href="http://projects.latimes.com/wardead/marital-status/married">205 widows and three</a> widowers, and <a href="http://projects.latimes.com/wardead/children/">300 children</a> who will grow up without their fathers, two without their mothers. Thirty-eight of the 492 were <a href="http://projects.latimes.com/wardead/marital-status/engaged/">engaged</a>.</p>
<p>About 67% were in the <a href="http://projects.latimes.com/wardead/branch/army/">Army</a>, <a href="http://projects.latimes.com/wardead/branch/army-national-guard/">Army National Guard</a> or <a href="http://projects.latimes.com/wardead/branch/army-reserve/">Army Reserve</a>; 27% in the <a href="http://projects.latimes.com/wardead/branch/marines/">Marine Corps</a> or <a href="http://projects.latimes.com/wardead/branch/marine-reserve/">Marine Corps Reserve</a>. The <a href="http://projects.latimes.com/wardead/branch/air-force/">Air Force</a> accounted for 2%, the <a href="http://projects.latimes.com/wardead/branch/navy/">Navy</a> and <a href="http://projects.latimes.com/wardead/branch/naval-reserve/">Navy Reserve</a> for 4%. Two percent of those killed were <a href="http://projects.latimes.com/wardead/gender/female/">women</a>.</p>
<p>At least <a href="http://projects.latimes.com/wardead/country-of-birth/">59 were immigrants</a>.</p></blockquote>
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		<title>Building reader loyalty, one bracket at a time</title>
		<link>http://www.ojr.org/080320niles/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=080320niles</link>
		<comments>http://www.ojr.org/080320niles/#comments</comments>
		<pubDate>Thu, 20 Mar 2008 11:36:53 +0000</pubDate>
		<dc:creator>Robert Niles</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[promotion]]></category>
		<category><![CDATA[sports journalism]]></category>
		<category><![CDATA[The Los Angeles Times]]></category>
		<category><![CDATA[USA Today]]></category>
		<category><![CDATA[Washingtonpost.com]]></category>

		<guid isPermaLink="false">http://www.ojr.org/?p=1457</guid>
		<description><![CDATA[Commentary: NCAA tournament-inspired online features can engage readers and inspire them to return to a news website, day after day.]]></description>
				<content:encoded><![CDATA[<p>For those of you not spending the day at work <a href="http://ncaasports.com/mmod">watching NCAA basketball tournament games</a> (or for those bored by an inevitable first-round blow-out), let&#8217;s take a look at a few innovative online projects that newspapers have created to build traffic off public interest in the annual college playoffs.</p>
<p>Many newspaper websites <a href="http://philly.sportsballot.com/">offer contests</a> in the week leading up to the tournament, inviting readers to fill out the 65-team tournament bracket with their picks for winners in each of the games. It&#8217;s the (legal) online version of the ever-opular office betting pools, with the not-so-legally-insignificant difference that the prizes are coming from sponsors and not money put up by the participants.</p>
<p>That&#8217;s fine. It drives some traffic, and people like making picks without having to put any of their own skin in the game. But everyone&#8217;s doing that. What else is out there?</p>
<p>I found a few interesting examples.</p>
<p>First, the <a href="http://www.latimes.com/">Los Angeles Times</a> offered an option on its Flash tournament brackets that I&#8217;d not seen before:</p>
<div align=center><a href="http://www.latimes.com/sports/college/basketball/brackets/la-2008bracket-map,0,828189.htmlstory"><img src="/ojr/images/1457/lat.jpg" width=500 height=346 alt="LA Times graphic" border=0></a></div>
<p>It&#8217;s a geographic map that shows where each of the 65 teams are traveling from and to for the first-round matchups. The NCAA sends teams flying all over the country in an effort to balance the competitive level in each of its tournament regions. I found it fascinating to see, in one glance, just how far some teams have to go. Plus, this graphic provides a handy way to answer the inevitable first-round question: &#8220;I&#8217;ve never heard of that school; where is it from again?&#8221;</p>
<p>Click on the &#8220;Bracket&#8221; option at the top of the graphic, and you return to the traditional bracket chart, which readers can fill out by clicking team names.</p>
<p>The <a href="http://www.washingtonpost.com/">Washington Post</a> and <a href="http://www.usatoday.com/">USA Today</a> produced their own NCAA tournament webpages, but what caught my eye is how they also spun the idea of filling out a tournament bracket and applied that to different forms of entertainment.<a name=start></a></p>
<p>The Post got a head start by starting earlier this month a single-elimination tournament pitting characters from the TV show &#8220;Lost&#8221; against one another. Readers voted for the characters they thought would survive in each head-to-head match-up.</p>
<div align=center><a href="http://www.washingtonpost.com/wp-srv/artsandliving/television/features/2007/lost-central/lost_madness.html"><img src="/ojr/images/1457/wapo.jpg" width=500 height=316 alt="Washington Post graphic" border=0></a></div>
<p>USA Today seeded 64 entertainment celebrities and celebrity couples and created a reader-vote tournament to find the &#8220;winner&#8221;:</p>
<div align=center><a href="http://www.usatoday.com/life/people/2008-03-19-celebrity-march-mania_N.htm"><img src="/ojr/images/1457/usat.jpg" width=500 height=344 alt="USA Today graphic" border=0></a></div>
<p>The WaPo and USAT tournaments exemplify the power of reader interactivity. Sure, they are fluff. But they, like the interactive NCAA tournament brackets, are fluff that get people reading, clicking and spending time on their newspapers&#8217; websites.</p>
<p>Industry veteran <a href="http://www.digitaldeliverance.com">Vin Crosbie</a> last week pointed out on Poynter&#8217;s online-news e-mail list that U.S. newspapers have a huge problem in eliciting repeat visits from their online readers:</p>
<blockquote><p>&#8220;If you download the <a href="http://www.naa.org/TrendsandNumbers/Newspaper-Websites.aspx">NAA&#8217;s spreadsheet</a> of the N//N data and calculate medians, you&#8217;ll see that the median user of those top 100 U.S. newspaper sites visited only 2.58 times per month and saw only 15.03 Web pages on a newspaper site per month. That&#8217;s not much: a visit only once every 11.6 days and 15 Web pages all month.&#8221;</p></blockquote>
<p>My wife is fond of citing her Suzuki violin training that &#8220;it takes 21 days to form a habit.&#8221; (&#8220;And 12 steps to break it,&#8221; I shot back the first time she told me this.) Whether habits form in 21 days or not, website publishers help their readership numbers by creating features that inspire readers to come back to a site, and reward them for doing so, day after day.</p>
<p>A reader-vote tournament, such as the Post&#8217;s and USA Today&#8217;s, does this. Unlike traditional online polls, these build upon each other, sending the winners in one day&#8217;s poll on to the next&#8217;s, inspiring readers to return. Unlike the NCAA tournament, which you can follow on TVs, websites, cell phones and newspapers, these tournaments are available only on their creators&#8217; websites. So you gotta come back there to vote, and to see who won in each round.</p>
<p>Take it a step further: Include each day&#8217;s match-ups and results in one of your daily update e-mails, and invite those readers following the tournament to subscribe to it. I&#8217;ll bet you many of them continue to get and read that daily e-mail, finding other news and features on your site, even after the tournament&#8217;s done.</p>
<p>If you want people reading the great reporting on your news website, first, you&#8217;ve got to get them in the habit of coming to the site. Don&#8217;t overlook the value of interactive reader-driven online events, such as these, in helping you to do that.</p>
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		<title>L.A. Times uses mapping, databases to build interactive homicide map</title>
		<link>http://www.ojr.org/070810ulken/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=070810ulken</link>
		<comments>http://www.ojr.org/070810ulken/#comments</comments>
		<pubDate>Fri, 10 Aug 2007 09:28:53 +0000</pubDate>
		<dc:creator>Eric Ulken</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[infographics]]></category>
		<category><![CDATA[interactivity]]></category>
		<category><![CDATA[newspaper blogs]]></category>
		<category><![CDATA[The Los Angeles Times]]></category>

		<guid isPermaLink="false">http://www.ojr.org/?p=1343</guid>
		<description><![CDATA[The newspaper is mapping every homicide in Los Angeles county, giving readers the ability to search and filter the data.]]></description>
				<content:encoded><![CDATA[<p><i>Eric Ulken is the editor, interactive technology, for latimes.com. He also is a former student editor for OJR.</i></p>
<p>I&#8217;d like to draw your attention to a new feature that launched on latimes.com this week:  The <a href="http://www.latimes.com/homicidemap/">Homicide Map</a> is a visual interface to the <a href="http://www.latimes.com/homicidereport/">Homicide Report</a>, Times reporter Jill Leovy&#8217;s effort to chronicle every homicide in Los Angeles County.</p>
<p>As of July 30, The Times has counted 496 homicides in L.A. County.  While the Homicide Report focuses on the individual victims, this tool helps users analyze the broader geographic and demographic trends within that staggering figure.</p>
<p>The Homicide Map enables users to:</p>
<li>Filter homicides by victim&#8217;s race, gender, cause of death, and other parameters
<li>Find homicides near an address and/or ZIP code
<li>View photos of victims and link to Leovy&#8217;s reports (and the sometimes heartbreaking user comments that accompany them)
<li>Get customized updates on an RSS reader or in Google Earth
<p>We&#8217;re excited about the marriage of great Times reporting with a data-rich visual interface.</p>
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		<title>The most important blog on your newspaper&#039;s website</title>
		<link>http://www.ojr.org/the-most-important-blog-on-your-newspapers-website/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-most-important-blog-on-your-newspapers-website</link>
		<comments>http://www.ojr.org/the-most-important-blog-on-your-newspapers-website/#comments</comments>
		<pubDate>Wed, 16 May 2007 21:03:08 +0000</pubDate>
		<dc:creator>Robert Niles</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[breaking news]]></category>
		<category><![CDATA[Kevin Roderick]]></category>
		<category><![CDATA[LA Observed]]></category>
		<category><![CDATA[Meredith Artley]]></category>
		<category><![CDATA[newspaper blogs]]></category>
		<category><![CDATA[newsroom covergence]]></category>
		<category><![CDATA[Rocky Mountain News]]></category>
		<category><![CDATA[The Los Angeles Times]]></category>

		<guid isPermaLink="false">http://www.ojr.org/?p=1324</guid>
		<description><![CDATA[Commentary: If you don't have a breaking news blog ready to go on your website, you should. Here's how to make that happen.]]></description>
				<content:encoded><![CDATA[<p>It&#8217;s been a smoky spring here in the Los Angeles area. Last week, wildfires burned both the city&#8217;s Griffith Park (one of my favorite places on Earth, by the way) as well as the resort island of Catalina. In both incidents, I watched TV coverage, listened to radio reports and hit up news websites. But I kept finding myself coming back to the <a href="http://latimesblogs.latimes.com/breakingnews/">breaking news blog</a> on <a href="http://www.latimes.com/">latimes.com</a>.</p>
<p>How many acres have burnt now? How much of the fire is contained? Where&#8217;s the worst threat at this hour? For those essential questions, which readers wanted immediate answers, the Times&#8217; breaking news blog delivered.</p>
<p>Newspaper.com managers, take a lesson. If you do not have a breaking news blog ready to go on your website, get started on building one. Today. The blog is the ideal format to deliver information in a breaking news situation. There&#8217;s no reason to continue relying on traditional newspaper narrative formats online when editors could better serve their readers with the far more online-friendly blog format.</p>
<p>I discovered the power of breaking news blogging during the Columbine High School shootings in April 1999. At the time, I was the executive producer of the Rocky Mountain News&#8217; website, in charge of its editorial operations. Despite the fact that the Rocky then sold more papers in the Denver metro area than any other publication, we were a small staff, as was typical at newspapers at the time, usually with only one or two online editorial employees on the clock at any given moment.</p>
<p>When the shooting happened, as with any major breaking news story, the demand for information was immediate. The Rocky was preparing a extra edition for that afternoon, but we couldn&#8217;t wait for those stories to clear the copy desk. So I blew up our hand-built, flat-file website home page and started using a bullet-point list to provide the latest facts and data we could find, in reverse chronological order.</p>
<p>I was blogging, though no one I knew had ever used that term yet. Nor did we have blogging software; I wrote our updates in HTML and FTP&#8217;ed them to our server. But I loved the format. We got updates from Rocky reporters via a helpful newsroom editor (remember back when union issues at many papers precluded reporters from producing work directly for their websites?), watched televised sheriff&#8217;s press conferences, listened to police scanners, scoured the wires, made calls to neighbors and I posted every piece of information we found, attributing it to the source where we got it and noting where it conflicted with other information that had been reported on our site or on TV.</p>
<p>When the paper&#8217;s extra edition stories were ready, we posted those to the site, but by then, our news blog had even more up-to-the-minute information. Without having to take the time to do a write-through whenever we had new information, we could get that information online faster. And readers did not have to wade through a write-through to find the newest facts and data.</p>
<p>&#8220;Using blogs to cover breaking news can be a great benefit to the reader, especially on fast-moving stories,&#8221; latimes.com editor <a href="http://www.www.ojr.org/ojr/stories/0720junnarkar/">Meredith Artley</a> wrote in an e-mail when I asked her about the Times&#8217; recent efforts. &#8220;With the Griffith Park and Catalina fires, the developments were coming in so quickly &#8212; percentage of the fire contained, evacuation information, anecdotes from people living the experience. In an article format, some of these developments may be lost somewhere in the 3rd, 4th, 5th paragraph of the story. With a blog, it&#8217;s crystal-clear what&#8217;s fresh.&#8221;</p>
<p>With blogging software now so widely available, there&#8217;s no excuse for newspaper editors not to turn to blogging when major news breaks. Nor should editors have to invent a reporting process on the fly, like I did eight years ago. Here are some steps that newspaper.com editors should take to prepare their newsrooms to publish a top-quality breaking news blog the next time a major story breaks in their community.<a name=start></a></p>
<h2>1) Select a blogging tool and have it ready to go.</h2>
<p>This step might seem obvious, but there&#8217;s more to it than one might envision. Ideally, your blogging tool should support tagging or categorization, so that you can have a unique URL for each breaking news story. What happens if you have two stories that break close enough to each other that they overlap? Or if a person Googling for information about an old breaking news story finds your URL? Tagging or categorizing each post should enable you to create an unique URL for each story, rather than sending all readers to the same newspaper.com/breakingnews URL. You might not think that you&#8217;ll need this functionality now. But if you take a little extra time to build it in now, you will thank yourself later.</p>
<p>Part of having your tool ready to go is to decide how the blog will be linked to from your front page, as well as the rest of the site. &#8220;A reader&#8230;  seemed to misunderstand that the posts were from reporters, not readers,&#8221; Artley wrote e about the Times&#8217; fire blogs. &#8220;And there were a couple of comments from folks who seemed unpleasantly surprised to be clicking on a headline or photo and getting a blog instead of an article. So we&#8217;re considering ways to signal that better, but I don&#8217;t want to get into overlabeling the site.&#8221;</p>
<h2>2) Identify and train your bloggers.</h2>
<p>It&#8217;s not enough to have one or two people assigned to blog breaking news. You need to identify and train enough bloggers so that one of them will be in the building at all times. You also need to ensure that someone else can cover the bloggers&#8217; &#8220;normal&#8221; routines, since the bloggers will be too busy during breaking news.</p>
<p>You&#8217;ll also need a plan for how information will get to the bloggers. Establish a central e-mail address, phone number and/or instant message account to take bulletins from staff reporters and make sure everyone in the newsroom knows them. In a breaking news situation, off-duty reporters and even those not on the metro desk often have the first reports from the scene.</p>
<p>Artley suggests testing your blog reporting process in a controlled environment, such as during a trial.</p>
<p>&#8220;We had a test drive with the Phil Spector trial blog,&#8221; she wrote. &#8220;We knew we would have reporters with Blackberries in the courtroom. We got to set it up and plan. We also tried the breaking news blog again with the immigration march downtown, and, again, we planned how that would work &#8212; who would file, who would post, who would approve comments, and who would take care of images. Of course it doesn&#8217;t all go smoothly, but if you can plan a little bit, you&#8217;ll be much more prepared for when news breaks.&#8221;</p>
<p>This is also the time to make an organizational decision on what sources you will report in your blog. Will you cite what TV stations or other competitors report?</p>
<h2>3) Have a plan to backread and edit the blog.</h2>
<p>You should not insist on posts going through the normal newspaper editing process before hitting the blog. You won&#8217;t ever beat TV, radio or other blogs that way. But someone should be assigned the task of reading posts as they go live, to immediately correct typos, misspellings or other obvious factual errors. (I found a few lingering goofs on the Times blog last week.) Don&#8217;t assume that someone in the building, or some reader, will tip you to errors. Make sure someone specific is charged with this important duty.</p>
<h2>4) Go for broke.</h2>
<p>Once you have this system in place, why reserve it for infrequent occasions?</p>
<p>A newspaper reporter at an industry seminar last fall asked me what her organization could do to improve its front page design. I told her, &#8220;Make it a breaking news blog.&#8221;</p>
<p>I think one of the reasons that Kevin Roderick&#8217;s enjoyed such success with his <a href="http://www.laobserved.com/">LAObserved</a> site is that many people prefer reading a blog-style narrative to picking their way through the mess of hyperlinks that compose the typical newspaper.com home page. Roderick reads dozens of stories from local Los Angeles media each weekday and selects the best of them to summarize and link on his blog. It&#8217;s a broadcast news writing model, really. But it works.</p>
<p>Why not assign sharp editors to be your &#8220;anchor&#8221; on each shift through the day, blogging your paper by selecting and summarizing the best stories, as they become available? (Readers who want to drill down to other information on the site may still use the site&#8217;s navigation to find specific sections&#8217; story archives and other features.) And in a breaking news situation, the front page blog can morph into the breaking news blog.</p>
<p>Either way, the readers in your community will come to see your paper&#8217;s home page as the place to go for a friendly, authoritative voice that provides the very latest news about their community. And after all, isn&#8217;t that what a newaspaper website&#8217;s home page ought to be?</p>
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