New Twitter Tool Vine Shares Short Videos

If you’re about to get shot, do you run or do you take a Vine clip and share it? (Flickr Creative Commons: Nationaal Archief)

Twitter just added a tool called Vine that shares video clips with your followers. Poynter’s Jeff Sonderman thinks Vine could be a good reporting tool, suggesting that bystander coverage of spontaneous events will become even more immediate. The tool only lets you share six-second clips, which you can take all at once or stagnate into different scenes.

Vine CEO Dick Costolo, in a demo clip, shared a video of the entire process of making steak tartare, broken up into second-long scenes. The video continues on a loop until you decide to click out of it. Sonderman also thinks Vine might complicate reporting ethics, especially with sharing graphic clips before considering the consequences.  “[A]lso think of how much more traumatic the bystander documentation of the Empire State Building shooting would have been if the photos of dead victims were instead videos, with action and audio,” he wrote.

Pew Poll Shows Men and the Highly Educated Read Most News

Men lead the way in the gender race for the most news-informed. (via Creative Commons: The Library of Congress)

Poynter has the results of a Pew poll that shows men and the more highly educated are the most active news junkies out there.  The study also showed that young people–despite their almost total aversion to print publications–take in digital news at a similar rate as older people.  Most of those polled said that they prefer a “print-like reading experience” on digital devices.  Obviously, this bodes well for advertisers seeking to reach the 18-29 demographic through the web.

Longform Print Journalism Adapts to Success of Longform Online Journalism

An old issue of The Virginian Pilot. (Flickr Creative Commons: Jesse757)

While most of the media world considers the ethics of the New York Post’s recent front-page photograph, Mallary Jean Tenore at Poynter meditated on “longform journalism.”  By all accounts, longform has found a home online despite original worries it would be killed by readers’ unwillingness to read it on a screen.

Tenore’s piece (“Longform journalism morphs in print as it finds a new home”) looks at how The Virginian Pilot has stretched longform journalism across print, online and booklet formats.  The Pilot apparently found a way to make money from this technique.